- B2B marketplaces look like B2B SaaS in the sense that they are selling to two sides of a market at once.
- The most successful marketplaces have gotten suppliers first.
- In order to create liquidity, you have to get suppliers to say “yes” to you before their is demand there.
- You should always be in sync with your objectives. You’ll have top get comfortable saying “no” to opportunities.
- Building trust compounds slowly and erases quickly. If you’re truly creating leverage for people, that builds credibility and trust.
- Simplifying complex things is a superpower.
- Create conversations for possibilities before creating conversations for action.